Social Media Audit

A deep-dive review of your entire social media presence — profile completeness, content performance, audience data, competitor benchmarking — delivered as a prioritized action plan you can execute immediately.

MultiPlatform Coverage
5–7Day Delivery
ActionFocused Report
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What the Audit Covers

Profile Completeness & SEO

Bio keyword optimization, missing fields, profile and cover image quality, CTA buttons, links, and in-app search discoverability across every platform.

Content Performance Analysis

Reach, impressions, engagement rate, best-performing post types, and posting frequency analysis across the last 90 days of content.

Audience Insights

Demographics, active times, follower growth rate, and audience-content alignment — are you reaching the right people with the right content?

Competitor Benchmarking

Side-by-side comparison of posting frequency, engagement rates, content strategy, follower growth, and hashtag use against 3 direct competitors.

Prioritized Action Plan

Every finding translated into a specific, actionable recommendation — ranked by impact so you know exactly what to fix first.

Brand Consistency Audit

Visual identity, tone of voice, and messaging consistency checked across all platforms — inconsistencies undermine brand trust and authority.

What You Receive

PDF Report

A structured audit document covering all platforms reviewed — findings organized by category with screenshots and data.

Score Card

A platform-by-platform score across 8 criteria: profile completeness, content quality, engagement, posting cadence, branding, hashtag use, audience fit, and competitor gap.

Action Plan

A prioritized list of specific fixes and improvements — ranked by impact, with implementation guidance for each.

Competitor Matrix

3 competitors benchmarked against your profiles in a side-by-side comparison table.

30-Minute Walkthrough

An optional video call to walk through findings and answer questions after you review the report.

Frequently Asked Questions

The audit covers profile completeness and SEO, content performance analysis (reach, engagement, formats), audience demographics, posting frequency and timing, competitor benchmarking, brand consistency, and a prioritized action plan with specific recommendations.
You choose the platforms. Standard audits cover up to 3 platforms (Facebook, Instagram, LinkedIn, TikTok, or X). Additional platforms can be added at an incremental cost.
Delivery is typically 5 to 7 business days depending on the number of platforms and depth of competitor analysis requested.
Read-only access to your analytics (via platform Insights or a guest role) is needed to pull accurate performance data. You can revoke access after delivery. Publicly visible data is analyzed without access.

Know Exactly What to Fix First

Stop guessing why your social media is underperforming. The audit gives you a clear, prioritized roadmap based on your actual data.

Order a Social Media Audit Next: Strategy
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